What Is Clean Beauty?

Clean beauty means product formulations with natural ingredients, free from controversial ingredients that may irritate, increase skin sensitivity or occlude pores.

Specifically, clean beauty in skincare should mean products that are free from blocking and occlusive filler chemicals; no artificial colours, fragrances, mineral oils, parabens, silicones or synthetic fillers.

Many beauty brands use silicones and other unnatural fillers in their product base because they're affordable and they feel nice. Over time, these ingredients can block your pores and cause congestion, leading to acne, redness, and imbalance of the skin’s microbiome.

The product bases in RejuvAus are formulated with therapeutic essential oils, plant extracts and natural gel immersions.

The oils mimic the lipid structure of your skin’s natural barrier to help soften your skin and aid absorption of your active ingredients. The natural plant extracts provide soothing anti-inflammatory and anti-infective benefits. No silicones, unnatural emollients or synthetic fillers required.

One of the challenges with medical grade skincare is that the active ingredients (such as vitamins, antioxidants and collagen peptides) need to be stabilised. Actives are prone to oxidisation and breakdown from air exposure and light.

This is why so many cosmeceutical brands turn to synthetic preservatives. RejuvAus, instead, is packaged in lightproof, airtight bottles that protect the active ingredients from oxidisation and breakdown.

Our formulations are also made with the highest quality ingredients. For example, we use a form of Vitamin C that is more stable and less irritating than common L-Ascorbic Acid.

It’s our dual commitment to clean beauty and to multiple medical grade actives that makes RejuvAus truly unique.